Also hotel managers deserve a break

Hotel SEO

Everything about SEO for small hotels, from frequently asked questions to unique solutions.

> What is SEO?
> Why is SEO urgent?
> How long does SEO take?
> What types of SEO are there?
> Understanding SEO
> Can a small hotel compete?

SEO News

Not that Google will get real competition soon, but since MSN search turned into Bing, we see a definite rise in traffic.

To keep an eye on!

Also very worth the while to pay a visit, are the new ways of working of both SearchMe and Melzoo.

To start with SEO yourself, we created a page with the most handy as well as fun SEO Links.

SEO Motivation

Tips and Advice in EzineArticles motivating and helping hotels with making the most of their website.

One... out of 22

Research has shown that the average US traveler, visits 22 hotel websites or hotel guides...

... before making a reservation.

That is the bad news. So not only you have to be among those 22 sites visited (by good marketing), you have to convince your visitor it is your hotel that they need to choose.

The good news is that a stunning 83% of all reservations is now made in brand websites. In other words, a direct hotel website.

IDS, online hotel guides and review sites are more and more used to first track a hotel... and then the searcher tries to find the hotel website itself.


All logos and icons by HotelDreamer




Small Hotels.... dream solutions

In the spring of 2009 it became very clear: tomorrow will be com-ple-te-ly different from today.

For small hotels it gets harder and harder to compete in this increasingly massive Internet. So, here is HotelDreamer.

Web Design

For a hotel, no decision is more important than when or how to start with a new website.


> About hotel web design

GDS Advice

Will the GDS work for your hotel? Read the introduction to GDS-IDS: An Introduction to the GDS-IDS for independent hotels


Are you a dream hotel?

It can be your location. It can be your specialty. It can be your sport. Your spa. Your cultural authenticity. Contact us as soon as you can.

Dream hotels



What is Web 2.0 ?

And 3.0 on the way, while there is already talk of 4.0. What does it all mean and... is it important?

> Read more

Tomorrow will be com-ple-te-ly different

No time in history saw such a quick succession of so many changes as the Spring of 2009. The Internet is literally exploding.

Whereas films of only 20 years ago were slow, evolved around 2 or 3 main characters, we are now used to see movies with 4 or 5 sub-plots flash by, with 10 characters, while at the same time we Twitter, send text messages and keep an eye on our Google analytics.

We can no longer even predict what the future will bring. But one thing is for sure: tomorrow will be com-ple-te-ly different from today.

Small hotels do not need to worry though

Do not let yourself be made crazy. You do not need to frantically follow all the millions of SEO tips and new marketing tools about which you will read online. All you need to remember is one very, very important rule...

SEO is about improving the quality of the Internet

The quality of the Internet and your spot in it. Make sure your hotel website improves the overal experience of your visitors. For example by making it easy to navigate, informative and pleasant to read.

Rule Nr 1: Information

For long term, decent, reliable and ethical optimization, a hotel has one single main solution: offer top of the knotch information. Foresee every question your website visitor might have, and provide even more and better insight, tips, advice.

And do so in not only a very clear way, making your site a pleasant read, but also original and authentic.

That might be just one of the very many On-Site SEO techniques, but also one that will never disappear, and will be part of a stronger foundation for the rest of the life span of your website.

SEO = long term solution

The search engines have a passion for perfection, and will never stop changing their algorithms.

But techniques such as good information, or relevant key word research, will never become obsolete.

The sooner you understand just how important that is for your long and very long term marketing, the more benificial for your hotel, for the very long term.