Enthusiasm makes up 50% of all success.

Frequently Asked Questions:

What is SEO?
Why is SEO urgent?
How long does SEO take?
What types of SEO are there?
Why is it important to understand it?
Can a small hotel compete?

Information, information

But what are the search engines looking for?

For the very same thing that over 70% of all Internet users are looking for:

Information, information, information.

Make your hotel website as informative, complete and relevant as possible, and both search engines and visitors will reward you.

A hotel website is not something that should be done in a hurry. It is your ideal sales representative and deserves much more care than any other marketing tool.

As a matter of fact, the design should actually be one of the last worries.

Any web designer can make a beautiful design, there is nothing a web designer likes more than to be creative. Creating a design that should be a marketing tool is something else.

THE INTERNET, A DREAM OF A MARKETING TOOL FOR SMALL HOTELS

Because for once it is not about who has the biggest budget, but about being smarter than others.

It is no miracle it are often small hotels that rank higher in the search engines. They just have this one thing that is of prime importance in the rapidly evolving world of the Internet - flexibility.

And little wonder it are especially small hotels that are searching for SEO solutions.

But take care, there are a few common pitfalls:

Unrealistic or false promises
High rankings are not easy

UNREALISTIC OR FALSE PROMISES

The Internet is literally saturated with them. "Pay 30$ and rank Number 1". "On top of the search engines in 48 hours"!

Obviously, this is sheer nonsense, nothing but a money trap.

If it were that easy, we would all be on top of the search engines.

In fact, it would be like saying: "Pay 30$ and win the Olympics".

HIGH RANKINGS ARE NOT EASY

If you hear or read a phrase as "top rankings are easy"... then you better run.

There are 400 million active websites online. Google indexed over 1 trillion web pages. Millions in the world are focussing on SEO.

Most probably if you go to Google or Yahoo and search for "hotel in X"... the search engine might return hundreds of thousands of pages.

Try to picture that:

Hundreds of thousands of pages that compete with your website.

SEO is not easy at all. It is work and it is a craft.

BUT OF COURSE THEY ARE POSSIBLE

You did find us, no?

And we do not spend anything at all in paid advertising - all our traffic comes from the free search engines.